PICOLLA — BRANDING
The graphic traditions of Italian gastronomy formed the starting point for PICOLLA. I set out to reinterpret those references through a contemporary identity, retaining familiar cues while giving them a distinctive expression. I developed a visual system in which typography leads the composition and photography provides context. The relationship between these elements establishes a consistent hierarchy across menus, cards and restaurant materials.
- YEAR
- 2026
- PROJECT
- PICOLLA
- TYPE
- PERSONAL PROJECT
- DISCIPLINE
- BRANDING
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